Background

The Challenge

When a leading international gaming and media company needed to expand from the United States to Canada, they worked with Object Edge to provide a seamless experience. With a short timeline, modern architecture, and agile approach, the site successfully launched for their Canadian users.

Our Approach

In this complex project, the client needed a to achieve benchmarks:

Detailed Discovery process to ensure smooth, timely delivery
Site launch timeline was critical to the business
Where possible, use existing services
Make as few changes as possible to the operational processes in the new country site launch, while complying with Canada-specific requirements
Keep the same look and feel through the UX and UI in the new site
Canada-specific product catalog, pricing, and payment options
Seamless development on a headless, Elastic Path platform

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Technologies:

Elastic Path commerce platform
Payments: credit card, Paypal
Enterworks PIM
Analytics: Google Analytics, Amplitude
Yotpo Reviews
FluentCommerce Order Management

The Results

This multisite project launched on time. Built in a constrained timeline, and meeting the client’s benchmark, the site is built to seamlessly expand and grow - including country-specific content, a second language, and additional country-specific features.