July 25, 2019

Successful Single-Page Checkout

With a 69% shopping cart abandonment rate online, it’s no wonder Product Owners are asking teams to consider a single-page guest checkout design. A popular “one page” solution is a user-friendly cart that’s clear and straightforward.

Oracle Commerce Cloud

July 18, 2019

Unpacking Oracle Commerce Cloud 19B: What's New?

Oracle Commerce Cloud 19B is here, so let’s unpack this release and see what’s new. The key takeaway: it’s all about personalization. Oracle has brought the personalization aspects that were missing in the cloud platform to the forefront.

Marketing

Asian woman typing in her laptop while holding a parcel

July 11, 2019

Crafting Product Content That Sells

An effective product description can be the difference between closing a sale and losing one. VP of Digital Strategy, Kelly Rader shares 6 best practice guidelines for great product descriptions. Turn browsers into buyers!

eCommerce

June 28, 2019

Is RFI/RFP Necessary For An eCommerce Platform Selection?

The eCommerce platform field is crowded and the process of selecting a platform can be overwhelming. Is an RFI/RFP process necessary for an eCommerce Platform selection? Well… The answer may not be what you expect.

Retail

Female store owner giving product to customer

June 19, 2019

Is BOPIS Worth It for Your Business?

Although it seems customer bases are responding well to BOPIS, which bridges the online and offline worlds, it comes with a cost. There is definitely an upfront investment to be made in order to accomplish good results.

eCommerce

June 13, 2019

The 11 Experiences Every B2B eCommerce Site Must Have

The 11 must-have experiences and their must-have features a Company must launch to provide a relevant B2B customer journey. There are differences in the technology challenges, but the experiences they should deliver are nearly universal.

eCommerce

Serious businessman looking at laptop screen

June 6, 2019

CRM or eCommerce for B2B Sales?

Until a few years ago, CRM and eCommerce systems were very separate entities. However, thanks to the constant evolution of technology, these systems have evolved to the point of overlapping functionality.

Change Management

May 23, 2019

The Power of Empathy in Delivering Digital Programs

Digital programs can be unwieldy. Poor communication, particularly between silos and teams, is the largest cause of failure for large digital programs. Fortunately, there is a secret weapon for success or failure: empathy.

Design Systems

May 9, 2019

Component Design

Everyone is looking for ways to deliver more, faster. In an effort to provide greater value, many leaders choose to implement design systems. Kelly Rader shares a quick primer on component design and the use of tokens.

A Comprehensive Guide to Big Data Management

Successful Single-Page Checkout

Unpacking Oracle Commerce Cloud 19B: What's New?

Crafting Product Content That Sells

Is RFI/RFP Necessary For An eCommerce Platform Selection?

Is BOPIS Worth It for Your Business?

The 11 Experiences Every B2B eCommerce Site Must Have

CRM or eCommerce for B2B Sales?

The Power of Empathy in Delivering Digital Programs

Component Design

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