Posts by:

Sarah Falcon
Taxonomy
Taking a photo of a clothing store using an iPad
November 12, 2018

Untangle Your Taxonomy and Improve Customer Engagement

Published by:
Sarah Falcon
4
Minute Read
Minutes Read

Retail website navigation and taxonomy are inexplicably interconnected. When thoughtfully designed for both humans and machines, it makes it easy to search for, find and browse Website content, improving customer engagement.

Content
Woman holding a tablet and pen device with numbers one to five graphic
September 28, 2018

5 Steps for Content Governance Success

Published by:
Sarah Falcon
1
Minute Read
Minutes Read

Amazon achieved massive success thanks to superior product management and governance. Ultimately, SKU management and governance is all about content: its creation, availability, integrity, maintenance, and security.

Oracle Commerce Cloud
Man working with his laptop
August 23, 2018

7 Steps to Making an Occ Upgrade Successful

Published by:
Sarah Falcon
1
Minute Read
Minutes Read

Cloud computing is the new paradigm in which today’s world lives. Organizations seeking these advantages have raced over to the cloud. In eCommerce, where this new paradigm originated, the shift is even more radical.

Technology
Two business man shaking hands
August 21, 2018

Object Edge partners with BloomReach

Published by:
Sarah Falcon
2
Minute Read
Minutes Read

Object Edge is leading the digital transformation of marketing and sales operations for large B2B and retail enterprises across the globe. Our specialty is to design, execute, and curate digital transformations ....

Compliance
Scale of justice and a judge hammer
July 17, 2018

Supreme Court Decision Opens Door for States

Published by:
Sarah Falcon
1
Minute Read
Minutes Read

While the recent Supreme Court ruling and the titles of many articles on the subject paint with broad brush strokes, the fine lines indicate that future changes to eCommerce taxation will evolve state by state.

Platform Services
Discussion in front of a whiteboard
July 10, 2018

Simplifying the Digital Platform Choices

Published by:
Sarah Falcon
2
Minute Read
Minutes Read

Gartner recently released their 2018 report entitled Magic Quadrant for Digital Commerce that evaluates 18 vendors of digital commerce platforms. The report includes significant Strategic Planning Assumptions,

Customer Experience
Add to cart key in the keyboard
June 26, 2018

Ride the Media Wave to Increased Customer Engagement

Published by:
Sarah Falcon
3
Minute Read
Minutes Read

Business Engineer Anubhav Sharma shares his thoughts on Social-Video-Commerce and how companies can best position themselves to make the most of a growing trend that doesn’t seem to be fading anytime soon.

Oracle
Golden trophy
June 19, 2018

Celebrating Oracle 2018 Markie Award Winner CALIX

Published by:
Sarah Falcon
1
Minute Read
Minutes Read

Congratulations to the team at Calix for winning the Best B2B Commerce Experience Markie Award. Working alongside these forward-thinking leaders has proven to be an amazing partnership that has produced significant and measurable results.

Content
Close up photo of a light bulb in the dark
June 7, 2018

Conversational Commerce Best Practices

Published by:
Sarah Falcon
2
Minute Read
Minutes Read

As Conversational Commerce becomes mainstream, what are the best practices to drive your business? In this blog post, discover the 10 best practices that will get your program up, running, and paying dividends.