Driving Digital Transformation in Retail

The landscape of the digital retail experience is changing and it’s important to remain competitive. Customers across the globe have become accustomed to the convenience that online shopping offers, including access to a larger selection of products, the ability to browse on their own time, and truly customized digital experiences.

Now more than ever, brands need to deliver exceptional customer experiences digitally.

To increase ROI, brands are looking for comprehensive, competitive digital transformation programs that drive digital business and deliver these great customer experiences.

A composable commerce solution builds in scalability, flexibility, and modern architecture, allowing your business to build for today and the future.

“In 2021, online sales skyrocketed to $1.1 trillion.”

— global retail report by the National Retail Federation

Creating Compelling Digital Retail Experiences

So how do retail executives bridge that gap - driving digital transformations that are built to scale, compete, and convert?
This white paper addresses common challenges for retailers, including:

Creating engaging digital experiences

Finding the right technology stack

Building an architecture to grow and scale

Why a Growing Retailer Chose a MACH Approach

When a large D2C retailer was looking to modernize their legacy eCommerce platform, they looked to a MACH approach to create a scalable, flexible, and customizable experience. In this replatform, they wanted to build apps, open new channels, as well as drive their core commerce experience. A MACH approach also enabled the business to build niche features, making their new digital experience specific to their brand, and differentiating them among a deeply competitive market.

Understanding MACH

MACH is a powerful framework for building modern digital architectures. MACH is a reference architecture that stands for Microservices-based, API-first, Cloud-native and Headless.

Over the last couple of decades in enterprise architecture, capabilities have typically been built using monolithic application frameworks, either hosted in the enterprise data center or a co-located data center with other organizations. These monolithic applications typically provide application functionality, transactional processing, and user interfaces.

How a MACH Approach Helps Retailers Grow and Compete

Driving Digital Transformation in Retail

Now more than ever, brands need to deliver exceptional customer experiences digitally.

Creating Compelling Digital Retail Experiences

Why a Growing Retailer Chose a MACH Approach

Understanding MACH

Ready to roll with MACH?