Digital transformation has evolved in the past decades, from an operational, IT initiative to a revenue-focused, user experience-driven program. As digital transformation expands its scope, tech leaders have a new opportunity (and obligation) to create experiences that set their business up to grow and compete.
This white paper is specifically designed for tech leaders in manufacturing and B2B, and can help if you're faced with challenges such as:
-migrating legacy eCommerce platforms
-setting up B2B self-service for manufacturers
-solving eProcurement or punchout
-establishing a direct to consumer channel
-optimizing CPQ performance
"Increasing competition in the manufacturing industry puts pressure on organizations to reduce costs, improve customer/distributor experience and increase profitability. Organizations armed with digital forces are disrupting business models with new value propositions. This disruption causes a challenge for manufacturing organizations but is also a chance to adopt digital themselves."
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