Posts by:

Bahareh Banisadr
B2C
Photo of woman in gray sweater holding white ceramic cup while using her phone
January 13, 2023

B2C Subscriptions Trend Upward in eCommerce

Published by:
Bahareh Banisadr
5
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Minutes Read

B2C subscriptions involve an agreement between a business and an individual consumer, with the promise to deliver a product on a regular schedule or as an ongoing process. Typical providers may ship consumable goods.

Technology
Woman using laptop
March 3, 2021

5 Retail Technology Trends to Follow in 2021

Published by:
Bahareh Banisadr
7
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Minutes Read

IBM’s 2020 U.S. Retail Index reports that COVID-19 has accelerated the shift to digital shopping by roughly five years. That acceleration has led to shifts in customer demands, technological capabilities, and the experiences brands offer.

Digital
Two home-based workers doing video chat
May 8, 2020

Technology in the Time of COVID-19

Published by:
Bahareh Banisadr
6
Minute Read
Minutes Read

Even as COVID-19 shuts down daily activities and derails our routines, technology is opening up new paths forward. This virus has forced us all to assess what technological advancements are at our disposal, and how best to deploy them.

Retail
Viewing an online shopping site while holding a credit card
May 6, 2020

Leveraging Digital in Retail Stores

Published by:
Bahareh Banisadr
5
Minute Read
Minutes Read

While some retail chains have closed, others have introduced new experiences into physical stores. The impact of technology isn't causing the retail store to become extinct. However, it is the reason they must evolve.