Posts by:

Adam Arbour
Data Management
Woman shopping online while holding a credit card
September 26, 2023

How Product Content Syndication Can Boost Your Brand

Published by:
Adam Arbour
6
Minute Read
Minutes Read

Unlock brand potential through product content syndication. Discover the strategies, tools, and challenges to eCommerce product content syndication. Explore automated solutions and make your products stand out.

Data Management
Woman drinking coffee while working with laptop
August 3, 2023

How PIM Solutions Support the Product Data Journey

Published by:
Adam Arbour
8
Minute Read
Minutes Read

Our Principal Consultant, Data, explains how a PIM system supports the overall product data journey, and how they're the glue that connects data sources to channels, allowing you to aggregate, validate, enrich, organize and approve data.

Data Management
Close up hands using Google maps app
July 17, 2023

The Power of Location Data 

Published by:
Adam Arbour
5
Minute Read
Minutes Read

In today's data-rich landscape, harness location data's power for business success. Beyond maps and GPS tracking, location data insights fuel marketing innovation, audience insights, and strategic growth.

Data Management
Businesswoman sitting in-front of a laptop at the office
April 24, 2023

Do I Need a PIM or an MDM?

Published by:
Adam Arbour
7
Minute Read
Minutes Read

PIM (Product Information Management) and MDM (Master Data Management) are both data management systems, but they serve different purposes and focus on different types of data. PIM, for product information, MDM, a wider range of data types.